W

W is for win is for winner is for window

The first business word you think of that begins with W is ?

Why

Why do people ask questions?  How do we answer this question for 'business questions' without addressing the simplicity of the question!  If no one asked any questions there would be a standstill.  

Would you like to buy my products and services?

What are they? 

These two questions illustrate easily 'why' people ask questions!